I bring products and collaborations to life, for the people and you.

About Me

Hey, I'm Ben Bellenie (buh·lee·nee), like the drink!

I'm a product marketing manager who has previously worked for some of the biggest entertainment companies, global lifestyle brands and indie start-ups, such as: Antstream Arcade, ESL FACEIT Group, CMS and Ted Baker.

Once a jewellery designer showcasing collaborative work on catwalks, to following my passion and developing a career in gaming, building 10 years of experience in marketing, merchandise and sales.

I've created history at international major esports events, helped win multiple industry awards and work with incredible brands and publishers worldwide. Crafting branded multi-channel campaigns that utilise both data-driven insights and compelling storytelling to connect with target audiences and drive tangible results.

Aside from living and breathing gaming and sports, I am focused on being a better version of myself everyday. I'm currently learning the beautiful French language, I love to read and I'm training to run the London Marathon for the first time in 2025.

Curious to challenge the status quo and think as a fan, I am dedicated to achieving excellence through a SMART approach, pro-active and proud to take ownership, I welcome change, diversity and creative freedom, think outside of the box, setting realistic goals and KPI's, embracing failure as a learning opportunity and persisting with resilience. Possessing strong emotional intelligence and adaptability with an open-mind and can-do attitude.

My thinking and decisions are influenced by a variety of factors that have developed over time, stemming from the wide range of skills, experience, and knowledge I've gained. These include understanding target audiences and being personable, conducting extensive market research, utilizing analytical tools to inform decisions, being genuinely passionate about the products and companies I work with, driving change to be market leaders and innovators, collaborating with others to bring out the best in all of us and foster community engagement.